• weCrew

Learning how to “ride the wave” and win new markets

During market disruptions, companies who survive are those who have understood the new demand and shifted their value propositions accordingly.

In an interview with Cross-Border Magazine, weGrow co-founder Gernot Schwendtner, outline's how to grow during market disruptions by looking at: - the importance of staying up to date with trends

- preparing for international expansion

- entering new markets successfully.

🔎 Read more insights here > https://lnkd.in/dHhkZkC

Adapting to new trends

  • Digitalisation

  • Clients are demanding more fast and efficient digital solutions

  • Successful companies understand the need to pivot their proposition to the customers

  • Omni-channels

  • Clients are demanding faster purchasing journeys

  • Companies can use hyper-automated engagement and efficient online strategies to engage with customers

Riding the ‘international expansion’ wave

  • Do your research!

  • Just because certain elements work in the home market - does not mean they can be copy and pasted into new markets

  • Avoid mistakes and de-risk your expansion

  • Look how to adjust your business accordingly to the demands of the new market, local culture and new trends

At weGrow we provide companies with tools such as a growth readiness check, to make sure that all stakeholders are aware of the necessary key items to de-risk expansion. You need to assess your company’s strengths and weaknesses, and position your business in the new market - hence, do not rush into expansion.

👉 Download the issue here > https://lnkd.in/dHhkZkC

Have more questions? Contact us to talk about your international expansion plans at hello@wegrow.company !

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