Going international from proper Product Market Fit - Channable's growth from “Did not know them before” to “Na klar / Bien sûr!"
Founded in 2014, Channable is the ultimate solution for automating feed management and PPC ads. It is powerful enough to create, optimise, and export your feeds to over 2500 comparison websites, affiliate platforms, and marketplaces.
THE CHALLENGE
Channable was the market leader in The Netherlands, and wanted to expand into the German and French markets.
But a copy & paste approach from one market to another cannot work...
With weGrow guidance, using insights from senior local industry experts and coordinating sales efforts, Channable was able to reorganise effectively in France and Germany.
"The experts have been helpful and trustful for sharing their ideas and knowledge. weGrow have provided great support on everything marketing-related, prospects and business development. Our team has learned so much from this fruitful collaboration.”
Rob van Nuenen, CEO
THE RESULTS
- Strategic organisation in German and French market
- Established Berlin office and team
- Faster hiring = weGrow Talents sourced a marketer and account executive
Want to know more about this success story? Download the full case study
